Programs and Services
SIDS and Kids Programs and Services
1. Advocate for and fund research into stillbirth and other areas of sudden and unexpected child death
2. Maintain the focus on SIDS and Kids Safe Sleeping education programs
3. Extend bereavement support and counselling to families who have experienced stillbirth or the sudden and
unexpected death of a child, regardless of the cause.
Since 1990 our Infant Safe Sleeping Campaign has been instrumental in reducing infant mortality by 80% which equates to 8,959 babies’ lives saved.
The campaign is targeted towards new and expectant mothers, health care professionals and carers and includes a range of literature, safe sleeping education kit and telephone support. SIDS and Kids also provide Bereavement Support Services to families and the community who have experienced the death of a baby during pregnancy, birth and infancy regardless of the cause.
In 2006 SIDS and Kids broadened its research focus to include Stillbirth. Each year more than 2,000 Australian babies are stillborn and more than 50% of these occur unexpectedly and without any known cause and often towards the end of a pregnancy.
SIDS and Kids has successfully committed itself to research into the possible cause or causes of sudden infant death syndrome and from this research has developed the most successful non-government funded education and awareness campaign. The Infant Safe Sleeping campaign was introduced in the early 1990s and since then has reduced the incidence of SIDS by 80%.
SIDS and Kids support families who experience the sudden and unexpected death of their baby or child, regardless of the cause.